FedEx emails

At Counterpart, I supervised the design of a bazillion (give or take) digital and print deliverables for FedEx and its divisions (FedEx Express, FedEx Ground, FedEx Freight, FedEx Office, FedEx Dataworks, FedEx Alliances partner marketing, and the FedEx Rewards incentive program), elevating the level of the work and ensuring brand consistency across all platforms.

Included in that mix were dozens of emails, designed in Figma and built in AEM to strict FedEx brand standards. But we still managed to have a lot of fun with these, even sneaking in a dad joke or two when appropriate.